Campaigns Hub

Importing contacts safely

Import contacts with care. Nice Rank keeps consent separately for email and text, including the source, date and wording. A contact who is unsubscribed, bounced or opted out cannot be re-imported or messaged on that channel.

Being in a customer list is not marketing consent. Before importing, review what permission exists for each channel and keep marketing data separate from service context. This protects the business from treating a useful database as a blanket list of marketing subscribers.

Campaign work is easier to trust when every message begins with a clear purpose and the right contact context. Keep email and text choices separate, use the shared contact record before you send and make the next follow-up useful to the person receiving it. A considered audience is more valuable than simply sending to the largest possible list.

How to approach it

  1. 01

    Review consent before import

    Confirm what permission exists for email and for text separately.

  2. 02

    Keep unavailable contacts unavailable

    Do not re-import unsubscribed, bounced or opted-out contacts for that channel.

  3. 03

    Use the contact source accurately

    Keep the recorded source, date and wording connected to the contact record.