Shared tools
Reports
Reports brings the useful context from connected local marketing work into a shared view. Use reports to understand what is moving and where the next discussion should begin, not to create a promise about results.
Read reports beside the connection state and the work that produced the information. For example, disconnected Search Console data should show a connection prompt, not zeros. The right interpretation starts with the source context.
Shared tools give the account a common source of context across the hubs. Keep business details, useful media and activity records available to the people doing the work, then use reports to start a grounded conversation about what should happen next. This helps a team stay coordinated without turning every screen into another disconnected source of truth.
How to approach it
- 01
Open the report with a question
Start with the decision or conversation the report should help the team have.
- 02
Check source context
Confirm that the connected data behind the report is available and current.
- 03
Choose a grounded next step
Use the evidence to decide what work is useful next without overstating the result.